Home// Playlists// Sales & GTM// Creating a Growth Engine Save Creating a Growth Engine Once you've hit product-market hit, it's time to scale. Listen to expert advice from experienced growth leaders. 20 audio clips List Cards Play How do I build a customer persona? Veronica Armstrong CEO at Isle de Nature Leadership • Management Play How do I identify a target customer? Veronica Armstrong CEO at Isle de Nature Starting a Company Play Which channel should I test first? Gail Goodman Fmr. CEO at Constant Contact Marketing & Events Play How do I reach my first 1000 users? Colin Raney CMO at PillPack Marketing & Events • Starting a Company Play Part 1: Should I invest in branding early on? Chris Savage CEO at Wistia Marketing & Events Play Part 2: Should I invest in branding early on? Colin Raney CMO at PillPack Marketing & Events Play What makes a memorable brand? Chris Savage CEO at Wistia Marketing & Events Play How do I know when to start investing in marketing? Colin Raney CMO at PillPack Marketing & Events Play How should I plan for marketing and growth? TJ Parker CEO at PillPack Marketing & Events • Product Play What makes for an effective CMO? Colin Raney CMO at PillPack Marketing & Events Play How can early stage founders grow their product and growth teams? Fareed Mosavat Executive in Residence at Reforge Product • Product & Engineering Play What interview questions should I ask when hiring my first growth person? Fareed Mosavat Executive in Residence at Reforge Product • Product & Engineering Play How should I think about spend and growth? Patrick Campbell CEO at ProfitWell Marketing & Events Play Why is it important to build a culture of experimentation? Fareed Mosavat Executive in Residence at Reforge Product • Product & Engineering Play Should I grow my customer base at a breakeven or at a loss to build market share? Brian Balfour CEO at Reforge Marketing & Events • Product Play How should I structure my early team to support my growth strategy? Brian Balfour CEO at Reforge Marketing & Events • Product Play How can I build an integrated growth strategy from day 1? Brian Balfour CEO at Reforge Marketing & Events • Product Play What does it take to grow early stage companies? Brian Balfour CEO at Reforge Growth • Leadership Play What mistakes should I avoid when pricing my product? Patrick Campbell CEO at ProfitWell Product • Product & Engineering Play How can I accelerate the growth of my marketplace business? Tony Liu CEO at JobGet Product • Product & Engineering
