Home// All Authors// Russ Wilcox Russ Wilcox CEO at Trellis Air articles by Russ Wilcox 32 audios by Russ Wilcox 36 videos by Russ Wilcox 12 guides by Russ Wilcox 4 List Cards Top articles by Russ Wilcox Save How To: Raise a Seed Full Guide Russ Wilcox CEO at Trellis Air Fundraising • Investor Outreach Save 10 Principles for Success in University Spinouts Russ Wilcox CEO at Trellis Air Biotech • Starting a Company Save How To: Raise a Series A Russ Wilcox CEO at Trellis Air Fundraising • Investor Outreach Save Top 10 Questions to Expect from VCs Russ Wilcox CEO at Trellis Air Fundraising • Investor Outreach Save What to Expect When You’re Spinning Out a Deep Tech Russ Wilcox CEO at Trellis Air Biotech • Starting a Company Save How To Get Started on University Spinouts (For Business People) Russ Wilcox CEO at Trellis Air Biotech • Starting a Company Save How To: Reach Out to VCs Russ Wilcox CEO at Trellis Air Fundraising • Investor Outreach Save How To: Protect Your Profits Russ Wilcox CEO at Trellis Air Budgeting & Planning • Fundraising Save How VCs Really Evaluate Potential Seed Investments Russ Wilcox CEO at Trellis Air Fundraising • VC Relationships Save How to: Protect Yourself in a Fire Sale Russ Wilcox CEO at Trellis Air Budgeting & Planning • Fundraising Save How Much Should Startups Invest in Intellectual Property? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save How To: Pitch a VC Successfully (Even Over Zoom) Russ Wilcox CEO at Trellis Air Fundraising • Investor Outreach Save How to: Navigate Corporate Partnership Offers Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save How To Navigate a Term Sheet in the COVID-19 Era Russ Wilcox CEO at Trellis Air Fundraising • Term Sheets Save You Owe Your Team Prompt Layoffs and a New Plan Russ Wilcox CEO at Trellis Air Leadership • Management Save Part 6: The Cavalry - Defending Your Castle from Attack Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save Part 5: The Gate - Protecting Your IP Outside the Company Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save Part 4: The Walls - How to Run an Ongoing IP Program Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save Part 3: The Keep - Your Critical First Patent Sprint Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save Part 2: The Foundation - Before You Incorporate Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save Part 1: A Primer on Patents Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save How To: Navigate CFIUS Russ Wilcox CEO at Trellis Air Save How To: Build an IP Fortress Overview Russ Wilcox CEO at Trellis Air Biotech • Fundraising Save How To: Assess Product-Market Fit Russ Wilcox CEO at Trellis Air Product • Product & Engineering Save How To: Hire Your Leadership Team Russ Wilcox CEO at Trellis Air Tech • Hiring Save 10 Steps to Raising a Series A Russ Wilcox CEO at Trellis Air Fundraising • Investor Outreach Save Raising a Series A — Read This First Russ Wilcox CEO at Trellis Air Fundraising Save How To: Manage Series A Termsheets Russ Wilcox CEO at Trellis Air Fundraising • Term Sheets Save How To: Develop a Series A Pitch Russ Wilcox CEO at Trellis Air Fundraising • Investor Outreach Save How To: Build an Investor List Russ Wilcox CEO at Trellis Air Fundraising • VC Relationships Save How To: Build a Series A Budget Russ Wilcox CEO at Trellis Air Budgeting & Planning • Fundraising Save How To: Manage Your Board of Directors Russ Wilcox CEO at Trellis Air Advisors & Board of Directors • Leadership audios by Russ Wilcox Play When I socialize my idea, how do I determine which parts need to remain confidential? Russ Wilcox CEO at Trellis Air Product • Product & Engineering Play What is a VCs expected time frame for $100M in net revenue vs. run rate? Russ Wilcox CEO at Trellis Air Tech • Budgeting & Planning Play What should I do if I have a great idea, but another startup is already solving the same problem? Russ Wilcox CEO at Trellis Air Starting a Company Play What is a platform business? Russ Wilcox CEO at Trellis Air Starting a Company Play What is a winner take all market? Russ Wilcox CEO at Trellis Air Starting a Company Play Does a patent allow me to operate freely? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play How can I prove there is customer interest for my deep tech startup? Russ Wilcox CEO at Trellis Air Product • Product & Engineering Play Where can I find a co-founder with deep expertise? Russ Wilcox CEO at Trellis Air Starting a Company Play What is the difference between shares and options? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play What is total addressable market? Russ Wilcox CEO at Trellis Air Starting a Company Play How does dilution work for founder shares? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play How do VCs distinguish between a product and a feature? Russ Wilcox CEO at Trellis Air Product • Product & Engineering Play Why should I avoid title inflation? Russ Wilcox CEO at Trellis Air Leadership • Management Play How much equity should I give advisors? Russ Wilcox CEO at Trellis Air Advisors & Board of Directors • Leadership Play If I have to hire over someone, how do I manage that conversation? Russ Wilcox CEO at Trellis Air Benefits • Hiring Play How do I rescope someone's job? Russ Wilcox CEO at Trellis Air Leadership • Management Play How much ownership do investors expect? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play How long should the funding from my seed round last? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play Part 1: How much should I aim to raise in my seed round? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play What should I say when asked about valuation? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play How are valuations determined? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play Is there a minimum valuation that gets VCs excited? Russ Wilcox CEO at Trellis Air Tech • Fundraising Play How long does it take to get a patent? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play How much does it cost to get a patent? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play What is the success rate for getting patents? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play How many patents do I need? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play How many startups get patents? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play Will patents completely protect me from competitors? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play If I can't patent my technology, will it still be attractive to VCs? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play Do I need a patent? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play Is my tech defensible? Does it matter? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Play At what point should I sign a founders agreement with my co-founder? Russ Wilcox CEO at Trellis Air Starting a Company Play How much equity should I give a potential co-founder who is part time until I raise a round? Russ Wilcox CEO at Trellis Air Starting a Company Play How much equity should I give my professor? Russ Wilcox CEO at Trellis Air Starting a Company Play How do we fairly divide our equity? Russ Wilcox CEO at Trellis Air Starting a Company Play How many co-founders should I have? Russ Wilcox CEO at Trellis Air Starting a Company videos by Russ Wilcox Save What do I do if I'm burnt out? Russ Wilcox CEO at Trellis Air Leadership • Mental Health & Mindfulness Save How much should I invest in IP? Russ Wilcox CEO at Trellis Air Legal • Starting a Company Save What should I do about an average performer? Russ Wilcox CEO at Trellis Air Leadership • Management Save I'm nervous the board is going to fire me, what should I do? Russ Wilcox CEO at Trellis Air Advisors & Board of Directors Save Is failure really part of the process? Russ Wilcox CEO at Trellis Air Leadership • Mental Health & Mindfulness Save What should I do if my co-founder is driving me crazy? Russ Wilcox CEO at Trellis Air Leadership • Mental Health & Mindfulness Save What happens if one of my co-founders leaves early? Russ Wilcox CEO at Trellis Air Leadership • Management Save Part 3: What should I expect from my relationship with my VC? Russ Wilcox CEO at Trellis Air Fundraising • VC Relationships Save What questions should I be ready to answer in a pitch meeting? Russ Wilcox CEO at Trellis Air Fundraising • Starting a Company Save Part 2: Should I optimize for the highest valuation for my company? Russ Wilcox CEO at Trellis Air Fundraising Save How do VCs evaluate whether a new technology can be commercialized? Russ Wilcox CEO at Trellis Air Fundraising Save How do I share confidential information with VCs? Russ Wilcox CEO at Trellis Air Fundraising • VC Relationships guides by Russ Wilcox Save A Guide to Spinning Out of University Russ Wilcox CEO at Trellis Air Featured • Guide • Biotech • Starting a Company Save How To Raise Seed Funding Guide Russ Wilcox CEO at Trellis Air Featured • Guide • Tech • Fundraising Save Building an IP Fortress Russ Wilcox CEO at Trellis Air Featured • Guide • Biotech • Legal Save Guide: How to Raise a Series A Russ Wilcox CEO at Trellis Air Featured • Guide • Fundraising
