Home// Playlists// Product & Engineering// Talking to Customers Save Talking to Customers Listen to this if you're having trouble extracting useful information from your customers. 43 audio clips List Cards Play What are the different types of customer pain? Bhavika Shah Product at Range.co Product • Product & Engineering Play How do I identify a target customer? Veronica Armstrong CEO at Isle de Nature Starting a Company Play How do I build a customer persona? Veronica Armstrong CEO at Isle de Nature Leadership • Management Play What are effective methods of customer research? Bhavika Shah Product at Range.co Product • Product & Engineering Play How do I know if customers will buy my product? Gail Goodman Fmr. CEO at Constant Contact Product • Product & Engineering Play How do I know customers will buy my product? Veronica Armstrong CEO at Isle de Nature Starting a Company Play How do I find people to interview for user interviews? Basel Fakhoury CEO at User Interviews Product • Product & Engineering Play How do I incentivize user interview participants? Basel Fakhoury CEO at User Interviews Product • Product & Engineering Play What do I do with results from customer interviews? Bhavika Shah Product at Range.co Customer Interviews • Customer Research Play What is the value of staying close to customers? Gail Goodman Fmr. CEO at Constant Contact Product • Product & Engineering Play How do I show my company value to customers? Gail Goodman Fmr. CEO at Constant Contact Product • Product & Engineering Play How do I know when to stop researching? Bhavika Shah Product at Range.co Product • Product & Engineering Play How should I go about research and validation? Bhavika Shah Product at Range.co Product • Product & Engineering Play When validating a new product idea, what questions should I be asking? Julie Marobella EVP, Product at Salsify Product • Product & Engineering Play When I socialize my idea, how do I determine which parts need to remain confidential? Russ Wilcox Partner at Pillar VC Product • Product & Engineering Play How do I recruit participants for user interviews without selling them on my idea? Sarah Hodges Partner at Pillar VC Product • Product & Engineering Play How should I go about customer discovery? Basel Fakhoury CEO at User Interviews Starting a Company Play How can I prove there is customer interest for my deep tech startup? Russ Wilcox Partner at Pillar VC Product • Product & Engineering Play If I build it, will they come? Sarah Hodges Partner at Pillar VC Starting a Company Play Should my customer interview questions be open ended? Mary Imevbore CEO at Waeve Product • Product & Engineering Play How should I go about user testing? TJ Parker CEO at PillPack Product • Product & Engineering Play What format should I use for customer interviews? Sarah Hodges Partner at Pillar VC Product • Product & Engineering Play How should I go about customer discovery? Basel Fakhoury CEO at User Interviews Product • Product & Engineering Play How much user testing should I do in early product development? Bhavika Shah Product at Range.co Product • Product & Engineering Play How do I process negative feedback in a customer interview? Bhavika Shah Product at Range.co Product • Product & Engineering Play What should I keep in mind when conducting customer interviews? Basel Fakhoury CEO at User Interviews Customer Interviews • Customer Research Play How do I know when to use formal research vs. learn by doing? Basel Fakhoury CEO at User Interviews Product • Product & Engineering Play How do I know customers need what I'm building? Dharmesh Shah CTO at HubSpot Product • Product & Engineering Play How do I win my first customer? Ellen Rubin CEO at ClearSky Data (Acquired by Amazon) Starting a Company Play What should I keep in mind when conducting customer interviews? Bhavika Shah Product at Range.co Product • Product & Engineering Play How do you know if people will actually do what they tell you they will? Basel Fakhoury CEO at User Interviews Product • Product & Engineering Play How do I know when a customer is telling the truth vs. trying to make me happy? Bhavika Shah Product at Range.co Product • Product & Engineering Play When should I pull engineers into conversations with customers? Gail Goodman Fmr. CEO at Constant Contact Product • Product & Engineering Play How can I integrate research into company processes? Basel Fakhoury CEO at User Interviews Product • Product & Engineering Play How has user research changed in the past few years? Basel Fakhoury CEO at User Interviews Product • Product & Engineering Play What is your advice for biotech business development? Alec Nielsen Founder & CEO at Asimov Biotech • Starting a Company Play Why should I focus on solving an unmet medical need? Bernat Olle Co-founder and CEO at Vedanta Biosciences Biotech • Product & Engineering Play How should I approach customer discovery? Bill Brady Founder and CEO at Kula Bio Biotech • Customer Interviews Play Why is it important to segment my customers? Bill Brady Founder and CEO at Kula Bio Biotech • Customer Research Play How should I avoid the customization problem in healthcare? Paul Bleicher Founder and CEO at Phase Forward Biotech • Product Play How should I avoid the piloting problem in healthcare? Paul Bleicher Founder and CEO at Phase Forward Biotech • Product Play How should I figure out who my customer is? Sofia Elizondo Co-founder and COO at Brightseed Biotech • Customer Research Play How should I price my product? Sofia Elizondo Co-founder and COO at Brightseed Biotech • Product